Privacy-first web analytics for businesses that respect their users. No cookies, no consent banners, no compromises.
Practical guides on privacy-respecting analytics, dashboards, and data-driven decisions.
Privacy-friendly tracking, event schemas, and measurement frameworks.
GDPR, CCPA, cookie-free solutions, and data ownership.
Custom dashboards, SQL for marketers, and data visualization.
Honest comparisons of Plausible, Fathom, Matomo, PostHog, and more.
Step-by-step guides to set up and optimize your analytics stack.
Imagine if your visitors could tell you “please don’t track me” automatically, before they even arrive — no cookie banner,…
Most conversations about privacy-friendly analytics focus on what you collect. But there’s a second question that’s just as important and…
You’ve done the hard part. You switched to a privacy-friendly analytics tool, turned off cookies, and trimmed the data you…
Here’s a question I get asked more than almost any other: “If my analytics tool doesn’t use cookies, what’s it…
The EU Digital Omnibus is the biggest shake-up to European cookie rules since GDPR landed in 2018. Proposed in November…
If you’re still relying on third-party cookies for attribution, I have some uncomfortable news: that ship has sailed. Chrome finally…
No cookies. No consent banners. Just clear, actionable data.
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